Here’s a few places to start - the bigget thing to remember tho is that CRO is a marathon not a sprint. vwo.com/ab-testing/ cxl.com/AB-Testing-Gui… blog.uxtweak.com/cro-test/
Thread
Anyone have any good resources on A/B testing strategies for e-comm websites (or in general)?
I worked in the industry for a while, so I love to chat about this topic and offer consulting on testing strategy’s if that’s something you’re ever interested in!