Impact > Time Working — As the level of output plateau, it will be easier to measure impact and our process will have more impact on final decisions Design everywhere — Design becomes a must at every company and the best designers will become even harder to get

Damn Fabio knows what’s up, have a follow

There’s a lot more, maybe I should write about these hypotheses somewhere :) If you recommend a good place to post about this, feel free to share

Medium, substack, start your own blog? 😄

Good suggestions.

Exactly: on the creation side, it will be interesting to see how many tools evolve to be text-input first.

100% this is where I also believe our process will change. We often design for a screen to be interacted with. In “The Best Interface is No Interface” the author gives plenty of examples where design isn’t the visual but the definition of rules and behaviours.

nointerface.com/

No Creative Blocks — AI will help us find cues to unblock our thinking Curation > Creation — Multiple outcomes will be available and our job turns into curation 80% of the time, creation 20% of the time Speed with intention — First drafts are easy and cheap to get

If curation is 80% of the time, and creation is 20%, how much % is allocated for meetings? 😂 kidding — agree with all these insights

As many say, “200% effort” 🤣

Multi-job Designer - As speed and tool expertise increases, we will have more time available. People who enjoy working will have to find multiple jobs to fill fulfilled

I’m skeptical on this one. Don’t you think the rest of the pipeline (engineering, testing) might speed up to? This might have designers flipping projects in days or weeks instead of months. Human-centric research will probably be the bottle neck.

Good hypothesis. With new technologies often pace increases, prices lower and the demand for high quality increases. At the moment, the human-centric research is still not adopted in many companies, and this new state is creation might pent demand up

Was thinking about this the other day. It seems to me that AI will move from generating visuals to ab testing and will be non-stop testing different designs on their own and looking for the best conversions. And here the role of the product designer is completely lost

I don’t think it’s lost. As an optimist, I believe we will ascend the quality of our work and make small decisions faster, and have time to focus on the ones that require more of our attention. Moving pixels might move away. Thinking how someone interacts with a service won’t.

Like others have said, the pace of output will increase by orders of magnitude. With feedback loops for experience creation reaching near zero, we become real-time taste-makers, producers, directors.