Meta is working overtime to make sure nobody wants to use Instagram. Just opened it for the first time in a while and they served me this insane in-feed 4-up ad format. i can imagine the the user story: “As a user, i want to see 4 ads at once, so i can consume more ads”
I’m not sure if you saw the reports recently but I guess they were working on adding full screen unstoppable “ad breaks” until users caught wind and were like… fuck no
oof. it’s starting to feel like that regardless. I watch 1 ig story and then i see two (poorly targeted) ads back to back. It’s a weird place to be now