Design is not the process of making things pretty. It’s rather the process of transforming insights and info into value and meaning. I have more issues with the word 'Product' than with 'Design' 😅

User researcher, 
Experience architect,
Visual designer

wouldn’t this be majority of what UX research is for? tho i do like the use of “architecture” - sounds much fancier than it is

Agreed, it’s more foundational and impacts every aspect of how digital spaces are built

I still think of “product” design as industrial design whenever I hear it and remember ah yes digital products

What if we rebranded product design as product architecture? 🤔

It's not just about making things look pretty, it's about creating products that are easy to navigate, feel good, have a solid structure for  product success.

Cool idea! How much would you say that the product design or architecture should be responsible for a viable business model? Would it be any difference? Currently thinking too much about the relationship between PM and Design 😅

I think we need a re-education on what the term “design” means. Too often it’s associated with “to make things look pretty 💅🏻” but it’s so much more than that.

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