We're coming to an age where everything will look, hear and feel the same , brands need to invest in their personality more than ever
@henro
Henro reposted
Henro reposted
Do we design for user or for people? And (why) is this difference important? This essay by T. Majewski stimulates reflection on “user”, a landmark term in the semantics of product design, that has become part of the common language and that today demands a new consideration.
It’s time to retire the term “user”
The proliferation of AI means we need a new word.
technologyreview.com
Henro reposted