It will start offering services in early 2024 at the new Mountain Bike Innovation Centre being developed just up the road from Glentress at Innerleithen, which will open in 2025.
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Bike–Innovation Scotland, led by Edinburgh Napier University, provides consultancy and research to Scotland's cycling industry.
Bough developed the brand identity for Bike–Innovation Scotland and its sub-brands: Bike–Enterprise, Bike–Industries and Bike–Lab.