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Alexander Vilinskyy

What book would you recommend to a designer, who was mostly working on "practical design" the whole life and now wants to learn Branding tricks without getting too basic information for juniors. Is there a book/course that's called "Brand Design for Senior Designers"?

Diego Segura
Replying to @av

to grow layout skills: the book “Typographic Design: Form and Communication” to grow logo design: practice + get a friend (who knows) to critique to become great at brand/strategist/ldrship: learn about great brands, what they did, and why it landed no book, just synthesis

Alexander Vilinskyy
Replying to @diegosegura

I’m grateful, but it still sounds like junior advice. Looking for something more specific and practical.