Creative directors are taking a page from editorial photography to capture products in up close and personal hyper-reality. Here’s why. 

Brands are using macro photography to grab your attention in a whole new way

https://www.editorx.com/shaping-design/article/macro-photography-branding

One of my favorite little corners in Providence <3

I took a close look at the macro trend—and the general push towards editorially driven photography in branding—over on the Shaping Design blog! https://www.editorx.com/shaping-design/article/macro-photography-branding

I collaborated with High Tide last year on a super fun rebrand for legacy sock (!!!) company Thorlo. The best part was getting to do my take on the ideal logo—huge, bold, and all caps (see: Ilford, Jil Sander, Ebbs, etc.)

Only Bode could have me considering spending $600 on a shirt "inspired by an oven mitt from the 1940s"

you can read my resume and shitposts in one place?

I love when my food delivery driver leaves a confirmation photo that’s functionally abstract

Negotiating a clause about free ice cream into a design contract and I've never been so proud

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