Vercel (in collaboration with Basement Studio) just dropped a stunning new font with sans and mono variations. Is Geist going to be the new Inter?

Geist Font — Vercel

Geist is a typeface made for developers and designers, embodying Vercel's design principles of simplicity, minimalism, and speed, drawing inspiration from the renowned Swiss design movement.

vercel.com

I hope it’s better than Inter. Inter is a cheap Helvetica knockoff

True also in the king run it can be cheaper to just have your own made because licensing these days is pretty expensive

I was kind kind of joking at first but yeah this is true. Neo-grotesques are probably the most guilty. There's also a decent OFL pool now.

-- just ranting at this point -- but they're variations on Helvetica (or Arial) a variation of Akzidenz, which improved beyond Helvetica with Unica. all for an iconically neutral family tree

Inter was essentially free but the spacing was crap on it