Help! I need some feedback on a brand concept for my content design studio. I'm currently using 1A/B but I'd like to introduce some color and maybe a little playfulness (B Co. is short for Bertino Consulting). Which direction do you like most/least? Things you'd change?
Man, the 3B is great, but the 5th is just so clean that no one could ignore it! Are you working for Pentagram or something?
Haha I’m picking up a little sarcasm but I appreciate the feedback. Do you think creating more balance on 5 would help?
They are losing your potential fr. But what do you mean by balance? If it's about the "kerning", I think it's already good, but also I'm not a maniac for typography haha Oh, and maybe having a contrast between the colors from B and C could be great too!
Like this? Someone else mentioned maybe stacking the letters (vertically) to make it feel more balanced but I think a slight decrease in size works well too. I adjusted the contrast and accent color based on great feedback by @alicetragedy. You like the same concepts. Thoughts?
You can try stacking it vertically with the B being the base, but I think horizontally is better because is the way you're supposed to read. Now the colors are great, but if we consider accessibility, the neon green into the pale and bright blue is hard to distinguish
The accessibility feature from Adobe Color could help you with the accent, but I believe the best colors would be red, pink, orange, and purple. color.adobe.com/create/color-c…
Nice, thanks. I think you're right and I was actually close to picking an orange.